Awesome Thing
Aluminium dibond print
Limited Edition of 10
30cm x 30cm
£1,000,050

Awesome Thing You Can’t Afford is a provocatively grotesque allure that aims to challenge the boundaries of art and commerce.

The piece is priced at an eye-watering £1,000,050 until Black Friday when it undergoes a radical transformation with a £1m discount thanks to a long-winded ridiculous promo code:

BeholdthedealthatwillfinallymakemyparentsproudfillthevoidinmyemptylifeandguaranteeobscenelevelsofpunaniBlackFriday2025

This fleeting shift, where absurdity collides with accessibility, forces viewers to confront the commodification of art and the strange rituals of consumer culture. Beneath the playful veneer lies a critique of materialism, exposing how desire, exclusivity and pricing can dictate value.